
Expert talk on “How to Write and Publish a Case Study”
The BBA Department at Chandigarh College of Technology (CCT) organized an expert talk on “How to Write and Publish a Case Study” by Dr. Sonia Sharma, Associate Professor at Arya College, Ludhiana. With extensive experience in commerce and management education, multiple qualifications (M.Com., M.B.A., E.Com., C.F.A., Ph.D.), and a strong background in research, she has mentored numerous students in academic writing and publishing.
Dr. Sharma’s objective was to enhance student's understanding of case study methodology, focusing on structuring, data analysis, and choosing the right publication platforms. She shared practical strategies and real-world examples to make research more impactful.
Dr. Deepika Sharma (Associate Professor, CGC Landran) also contributed valuable insights on academic research and publishing standards. The session provided 112 students with essential skills, enriching their research capabilities and academic growth.